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4 Proven Ways to Maximize the Value of Your Video Marketing

Convince & Convert

It’s the real deal when it comes to delivering authentic storytelling, and it’s changing the way businesses offer unexpected value. Start Narrowcasting The most common misconception I run into when it comes to video is that B2B brands feel a pressure to go viral. By now, most marketers have realized that video isn’t a passing fad.

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Video Marketing Strategy: Selling Your Brand Through Video

Vidyard

When it comes to video content, it typically falls into one camp or the other – traffic/conversion building or brand building. Why storytelling trumps high production for video content. The Narrowcast Age of Online Video has Arrived. Why “Now what?” ” is the next inevitable question.

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42 Digital Marketing Trends You Can’t Ignore in 2020

Single Grain

Here are the top reasons why organizations are adopting AI in their business: AI can analyze consumer behavior and search patterns, and use data from social media platforms and blog posts to help businesses understand how customers find their products and services. Increased traffic to your web page. Cost-effectiveness.