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From Clicks to Conversions: Perfecting Your CRO Strategy

ClearVoice

Is your ecommerce website generating a lot of traffic but very few sales? Or maybe your landing page generates just a handful of leads despite driving tons of traffic to your website. Step 3: Designing and implementing test scenarios The next step is implementing A/B or multivariate testing to validate your changes.

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Contentsquare + Convert: New Behavioral Insights Into Your A/B Experiences

Convert

Visualize how your audience navigates your site using Contentsquare’s ‘customer journey analysis’ module. Combine Customer Journey Analysis with A/B Testing. Together with A/B and multivariate tests, Customer Journey Analysis is the new kid on the conversion rate optimization (CRO) block.

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Top 10 Digital Marketing Books to Read for 2020

Martech Advisor

It then delves into content marketing, business blogging, and provides 57 blog post ideas. Once you lay the foundations, the book teaches you how to drive traffic to your website through landing pages, search marketing, social media, paid ads, and email marketing. to give a frame of reference.

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The Impact of AI on Experimentation: How Are Real Optimizers Using Artificial Intelligence to Test and Learn?

Convert

Features include: Generating new test ideas Automatic traffic allocation to the winning variation Personalizing content according to visitor data (demographics, interest, etc.) It speaks to the greater theme we’ll explore in this blog: This might sound catchy, but the reality is: Review Mining is like digging for gold.