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B2B Lead Generation Blog: Speaking at MarketingSherpas B-to-B Demand Generation Summit 2006

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Meet experts; mingle with your peers; and discover new data, strategies, and tactics (includes search, podcasting, email & microsites). This should be just in time to inspire you during your fall budget and planning season.

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B2B Lead Generation Blog: Content ideas for lead nurturing and tactics to use

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Here are some online examples such as: blog posts, podcasts, vidcasts, webinars, e-books, personalized microsites, wikis, and other multimedia. What can you send via email? How can you leverage events?

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The Lead Generation-Inbound Marketing- Funnel Optimization Toolkit

NuSpark Consulting

SRDS probably fits in the first paragraph as well, but still is the best source for researching consumer and b2b media information, covering print, digital, and direct marketing/list research. Standard Rate and Data. Digital Audience Research. Raven Tools and SEOMOZ are our favorites. Here’s a link to the SEO tools we like.

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The A-Z Guide to B2B Lead Generation

NuSpark Consulting

Advertising, public relations, direct marketing, webinars, trade shows, and social media all work together to attract audiences to your solutions. E- Email Marketing. Email is a critical element of marketing, providing an opportunity to promote follow-up content to prospects. D- Demand Generation. H- Headline.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

CK’s B2B Blog ( SMS Mobile Marketing Mix Audience ). Great B2B Marketing Stats (in a GREAT format!) , June 13, 2010. Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). Content Marketing Results: Landing Pages Rule , July 12, 2010. June 7, 2010.

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How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

A more static website or series of microsites. Content marketers should develop a plan to promote their content in a unique, platform-native way across all of these assets. Integrating paid media in content marketing is a topic of much debate – doesn’t the content marketing do that itself? Nothing markets itself.