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| | BUZZ MARKETING FOR TECHNOLOGY
APRIL 6, 2010 Could Facebook become a Lead Nurturing platform?
When you think of lead nurturing platforms you typically think of firms like Eloqua, Marketo, Aprimo, LeadLife, Market2Lead, Silverpop, even Salesforce.com is getting into the lead nurturing space. to learn more see my blog post on generating a buyer persona with Facebook ). Share this on Linkedin. But Facebook? very powerful side benefit of being on the Facebook platform.
| | MODERN B2B MARKETING
APRIL 5, 2010 11 Ways the iPad can be used for B2B Marketing (aka a list of App Store apps all B2B Marketers should be using)
Recently on LinkedIn the American Marketing Association posted a question about how Apple’s new iPad can be useful for B2B marketers. For B2B marketers, you can expect the following tools will be useful on an iPad (and Smartphone): Social Media tools: Twitter apps, Facebook’s app, Google Buzz’s app, LinkedIn’s app are all useful to B2B marketers. CRM tools: An example of these are Oracle ‘ s and Salesforce.com’s mobile apps. Blogging: Right now I have Typepad and Wordpress apps on my iPhone. Iphone Apps for B2B Marketing. I disagree. .
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