Remove Blog Remove Cost Per Thousand Remove Privacy Protection Remove Transparency
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How advertisers can adapt to iOS 15 with LiveIntent

Liveintent

But before we dive in, if you need more context on the features that Apple is planning to roll out, check our blog post explaining those features. Instead, we’re here to help you foster meaningful connections with them, providing data at its most granular level and transparency along the way.

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Retargeting and addressability in the new privacy-first programmatic landscape

Liveintent

This has driven tech giants, like Apple and Google, to take action to deprecate third-party cookies and implement features in their tech that obfuscate user data and activity in the name of consumer privacy. The post Retargeting and addressability in the new privacy-first programmatic landscape appeared first on LiveIntent Blog.

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11 Mobile Advertising Types to Improve Your ROAS

Single Grain

Privacy : Privacy laws are constantly changing, making it a big obstacle for advertisers. has several laws, such as COPPA (Children’s Online Privacy Protection Act). The FTC highlights all mobile ad privacy best practices. They are also a common choice for mobile websites, specifically blogs and news sites.