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Mega-List of Features in Marketing Automation (That You Won’t Find in CRM)

Adobe Experience Cloud Blog

Develop customer relationships, automate marketing programs, measure marketing ROI. Thanks to Jep Castelein and his LeadSloth blog for helping with this list. Forms Registration forms can be placed on landing pages, microsites, and the corporate website. Marketing Automation. Business Goal. Departmental Focus.

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The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

Marketing Insider Group

Content marketing is the kind of marketing that delivers ROI you can measure. Content marketing isn’t just a business blog. Content goes far beyond blog posts. Blog posts on tech news. Content marketing, when you peel away all the layers of techniques, trends, and possibilities, is a business opportunity.

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101 Ridiculously Effective Ways to Use Interactive Content in Your Marketing Today

SnapApp

Marketing teams adopting an interactive content strategy are seeing higher conversion rates , increased engagement, better quality leads , and a huge impact on ROI. . General Campaigns (microsites, customer marketing, resource gallery, miscellaneous ideas, etc.). . Create a personality assessment for your blog. Paid Media.

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42 Experts Explain How to Get Better Qualified Leads with Interactive Content

SnapApp

The goal was to better understand which interactive content types were most effective at qualifying prospects at each stage of the sales funnel, and showcase some of the specific interactive marketing strategies used to drive higher campaign ROI across a range of industries. Orbit Media | Co-Founder/ Strategic Director. . .

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

Here on the HubSpot blog, we’ve written glossary-themed posts that cover some of the core components of inbound marketing. 6) Blogging. An individual or group of people usually maintains a blog. 7) Business Blogging. heck, even marketing acronyms. For example, Amazon, Apple, and Nike are primarily B2C companies.