Lead Liaison

MARCH 14, 2018

We also compare and contrast sales enablement vs. marketing automation and break down how these two technologies complement one another. So we like to say that those kinds of company, they’re just sending out email blasts. They’re doing very basic marketing around email but they’re blasting their database. Transcription.

Top of Funnel 48

Top of Funnel Webinar Metrics Lead Liaison Marketing Automation Services 48

Referral Rock

OCTOBER 31, 2019

Lindemann also says they send out emails in batches of 100 instead of a mass email blast to avoid suspicious spikes in reviews. For example, if you have a CRM, reach out after the first completed sale or scheduled demo. founder Carsten Schäfer also says timing is key. When are they most susceptible to suggestion?

Lead Ranking 72

Lead Ranking Lead Scoring Ideal Customer Profiles Leads 72

Online Marketing Institute

JULY 31, 2009

In B2B, it’s not about batch-and-blast acquisition as much as it is about using email to continue a conversation. They need a platform that fits together with their CRM/SFA systems but separately helps them to identify and sort the best leads from the rest and to nurture those not yet ready to buy.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40