Ambal's Amusings

DECEMBER 17, 2009

Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! She identifies and transforms differentiation - customers crown jewels - into compelling, customer-centric value that sells. Ardath Albee's Tip. Her blog is Phoenix Rising and her business is People Who Know. Rebel Brown's Tip.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management B2B Thought Leadership 100

Strategic-IC

SEPTEMBER 27, 2018

A Facebook Messenger blast could achieve a 60% open rate compared to the 20% marketers can expect from an optimised email. eMarketer predicts that by 2019, 65% of the global population will be on messenger apps.

Top of Funnel 76

Top of Funnel SERP Hubspot Advertising Agencies 76

Hubspot

MARCH 29, 2012

If someone asked you to define what all the major social networks did – Facebook, Twitter, LinkedIn, YouTube – it’s pretty easy to differentiate them from one another. While Pinterest has users on its site for over an hour at a time, eMarketer reports that users spent an average of just 3.3

Social Networks 28

Social Networks Network Marketing Social Marketing Google 28

Online Marketing Institute

JULY 31, 2009

Positioning yourselves as “lead management” does not help differentiate what you REALLY do. In B2B, it’s not about batch-and-blast acquisition as much as it is about using email to continue a conversation. How do you differentiate between these two in conversation? Too many with too little differentiation.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40