Remove Barriers Remove Course Remove Outreach Remove PR Remove Wikipedia
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Blogger outreach is earned media PR, isn’t it?

Biznology

My definition of blogger outreach has always been about acquiring earned media coverage from bloggers and online influencers. My definition–and my assumption–has always been that blogger outreach is public relations and not paid media. ” (Wikipedia). I may well be mistaken. This is a pity. Why is this a pity?

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You’ve probably over-farmed your donors’ land

Biznology

Image via Wikipedia. We at Abraham Harrison use email lists all the time and we never reach out more than three times to one recipient over the course of one campaign (one harvest) and then retire it until the next harvest. When it comes to your direct mail campaigns, you’ve probably over-farmed your land.

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