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A quick guide to in-game advertising, the next game changer for marketers

illumin

With the expansion and continuous development of the video game industry, marketers are capitalizing on its constant innovation through in-game advertising. Here’s why in-game advertising is one of today’s biggest trends in marketing. eMarketer suggests there are approximately 184.6

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A quick guide to in-game advertising, the next game changer for marketers

illumin

With the expansion and continuous development of the video game industry, marketers are capitalizing on its constant innovation through in-game advertising. Here’s why in-game advertising is one of today’s biggest trends in marketing. eMarketer suggests there are approximately 184.6

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TV or not TV? That is the question: Insights on World Television Day

ClickZ

As this is almost as much as the number of people living in the country, CTV advertising is understandably a tool most marketers willingly go for. Nevertheless, Marketing Charts’ figures from 2020 suggest watching TV remains the favorite evening past time for 23% of Americans. . CTV ad spends in the US are expected to reach $11.36

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Tactics to Skyrocket Your Email Marketing Success for 2021

Porch Group Media

Email remains one of the most used and effective marketing channels. Research by Demand Metric and Return Path examine the current state of email marketing, including brands’ top objectives, challenges and successes. Firms that report increasing email marketing effectiveness are more likely to also report annual revenue growth.

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The Current State of Email Marketing

Porch Group Media

The Current State of Email Marketing. Email remains one of the most used and effective marketing channels. Recent research by Demand Metric and Return Path examine the current state of email marketing today, including brands’ top objectives, challenges and successes. Email Marketing Challenges. Email deliverability (37%).

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. For those not familiar with it, the B2B Marketing Zone (a.k.a. CK’s B2B Blog ( SMS Mobile Marketing Mix Audience ). Great B2B Marketing Stats (in a GREAT format!) , June 13, 2010.

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23 Digital Marketing Trends You Can’t Ignore in 2024

Single Grain

If your business intends to remain competitive in the crowded online space, you have to adapt your strategies to the latest innovative digital marketing trends — before they become mainstream. Let’s dive in and explore the forces shaping the future of digital marketing. Herein lies the opportunity.