How to Pick the Winning Horse: B2B Lead Quality
Inbox Insight
AUGUST 30, 2022
Motivate sales teams – by ensuring they spend their valuable time communicating with only quality leads who are likely to close deals, rather than bad leads who aren’t meeting pre-defined criteria, nor are likely to convert. The industry in which they work. What their job role entails. Their key interests. The greatest challenges they face.
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