What Is Outbound Sales? Strategies and Tips
Salesforce Marketing Cloud
FEBRUARY 8, 2024
Outbound sales is the process by which a seller initiates contact with a potential customer. . Account executive (AE): The AE is the one who shepherds deals from lead qualification through discovery of the potential customer’s needs, to finding a good product fit and closing the deal. Many sellers follow the B.A.N.T.
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