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The Beginner’s Guide to YouTube for B2B Marketing

Zoominfo

YouTube is the third most visited site in the world after Google and Facebook. 6 out of 10 people prefer online video platforms like YouTube to live television. Brand story videos: Brand storytelling has become increasingly important in the B2B space. YouTube is an online community just like Facebook or Twitter.

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The Beginner’s Guide to YouTube for B2B Marketing

Zoominfo

YouTube is the third most visited site in the world after Google and Facebook. 6 out of 10 people prefer online video platforms like YouTube to live television. Brand story videos: Brand storytelling has become increasingly important in the B2B space. YouTube is an online community just like Facebook or Twitter.

Youtube 100
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Where Is Content Headed?

Marketing Insider Group

TV, Search Engines, Facebook, Twitter, Instagram – none of these destinations are nearly as interesting as the content that flows across them. Consider that, as consumers, we largely don’t answer cold calls, watch television ads, respond to unwanted emails, click on banner ads or appreciate disruptive marketing techniques of any kind.

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7 B2B Marketing Lessons from #Inbound17

KoMarketing Associates

No amount of branding and storytelling can fix a product or service that is lacking; however, branding can make all the difference in standing out from the competition. Brené Brown (Researcher and Storyteller). We live in a world where we can stream our favorite television shows with no commercials on Netflix, Hulu, HBO GO, etc.

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7 Ways to Do Small Business Marketing

Outbrain

The classic example of this would be renting out a billboard, but there are many more avenues that local advertisers can take , such as radio, television, and even digital channels, like social media and blogs. One of the ways to do this is Facebook Lookalike Audiences. Here’s an example.

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What These Disney Marketing Strategies Can Teach Marketers

Single Grain

Just as with traditional media channels, like radio and television, plenty of online platforms such as YouTube, Google, Facebook, TikTok, and Instagram rely on advertising to monetize their offerings. By combining creativity, storytelling and a deep understanding of their target audience, Disney has carved a niche for itself.

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8 Benefits of Video Ads: Why You Need Them in Your Advertising Strategy

Single Grain

Meanwhile, the Millennial age group (25-34 year-olds) is most active on Facebook and Instagram , And 38.9% The ad has great storytelling, addressing a pain point many women face – razors marketed to men are better quality than those marketed to women. There are different options for Instagram and Facebook video ads.