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Could Facebook become a Lead Nurturing platform?

Buzz Marketing for Technology

When you think of lead nurturing platforms you typically think of firms like Eloqua, Marketo, Aprimo, LeadLife, Market2Lead, Silverpop, even Salesforce.com is getting into the lead nurturing space. But Facebook?

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42 B2B Marketing Acronyms and Abbreviations

Digital B2B Marketing

May also refer to media buys that are paid for based on the number of clicks (as opposed to CPM). CPM : Cost per 1,000 Impressions. The most common pricing model for online banner advertising. Salesforce.com. Generally used for paid media programs and calculated media cost divided by clicks. CPN : Cost per Name.