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How Elizabeth McCravy made over $60k in sales with a personality quiz

ConvertKit

SEPTEMBER 8, 2021

The first is with an ad banner. Ad banners appear at the top of your website. Use this strategy, and you might hit Elizabeth’s average open rate of 50%! This 10% off discount appears at the bottom of Elizabeth’s result pages. Image via Elizabeth McCravy. Other than a discount, you can also offer: Shipping.

Top of Funnel 93
Top of Funnel Personalization Advertising Funnels Template 93
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26 A/B Testing Examples to Inspire Your Next Test

Convert

JANUARY 31, 2022

Highrise wanted more signups and decided to check out how effective different headlines and subheads were going to be to the conversion rate. So, they decided to run a multivariate test for a sample of 4000 page views. Sony: Personalized Banner Ad. The original emphasizes “no hidden fees” benefit ( Source ).

Examples 52
Examples Landing Pages Click Rate Top of Funnel 52
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