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15 Stats Every Digital Publisher Needs to Know [SlideShare]

Hubspot

Up to 50% of clicks on mobile banner ads are accidental." People who click on native ads have a higher purchase intent than those who click on banner ads." 67% of digital magazine readers actually want to buy directly from magazine ads." Click to tweet! "Up Click to tweet!

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How CPG Marketing and Content Strategy Drive Lasting Product Demand

Content Standard

And they’re no longer content to send out static, one-way marketing messages, such as emails or banner ads announcing a special sale. gitalist Magazine , “IDC data shows that in the CPG industry, of the $35 billion in net growth over the past three years, only $1 billion has come from traditional, large enterprise players.

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

In a study asking consumers to rate the most influential sources of information for their purchase decisions, 59% said “personal advice from friends or family members,&# followed by 39% search engines, 36% articles in newspapers or magazines, online articles 28%, email 20% and social media 19%. an intent to purchase.&#.