Marketing Insider Group

JANUARY 26, 2021

Return on marketing investment (ROMI) can be tough to navigate, but with persistent research, you can optimize the channels that are working in your favor and pull back marketing spend on the tactics that aren’t. As we enter the second year of pandemic restrictions, B2B ad spend is expected to rise nearly 11% in 2021.

Marketing Budget Creation 330

Marketing Budget Creation Marketing Budget Planning Budget Programs 330

Televerde

OCTOBER 30, 2019

More than 50% of B2B marketers say they have created content based on original research in the past year (compared with only 35% of B2C marketers). 79% of US internet users log into Facebook (Pew Research Center, 2019). LinkedIn has over 560-million users in over 200 countries. LinkedIn, 2019). LinkedIn, 2019).

Paid Content 45

Paid Content Statistics B2B Marketing Peer-to-peer 45

Anteriad

APRIL 25, 2023

We’ve all been there—you’ve heard a new buzzword in a meeting or at an event and made a mental note to research what exactly it means later. Banner ads A web banner or banner ad is online advertising delivered by an ad server. You’ve come to the right place.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

We’ve all been there—you’ve heard a new buzzword in a meeting or at an event and made a mental note to research what exactly it means later. Banner ads A web banner or banner ad is online advertising delivered by an ad server. You’ve come to the right place.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84