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7 Proven MarTech Tools Every B2B Marketer Needs

sagefrog

While marketing has always been a dynamic and evolving practice, the role of technology in B2B marketing strategies has become paramount in the perpetually developing and digitally driven industries of 2024. 7 Proven MarTech Tools Every B2B Marketer Needs 1. LeadLander 7. SparkToro 3. Screaming Frog 4.

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A Primer on Website Visitor ID and Smart Form Technology for Lead Generation

NuSpark Consulting

JumpLead , Leadlander , LeadsExplorer and ProspectVision have similar functionality. Here I can see how people from CDW Computer Centers navigated my website or clicked on email links via my lead nurturing efforts. Sales people can be alerted immediately when activity occurs. Here’s an example of Loopfuse Marketing Automation.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. I think the idea of an iTunes™ -like interface — and pay-as-you-go pricing structure — for viewing, sorting, and selecting B2B contacts is intriguing. I’m sure I forgot a few. Feel free to chime in if I did.