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How To Evaluate an Online Video Platform

Vidyard

Some platforms (like Vidyard) even have the ability to integrate with other programs as well, like HubSpot , Marketo , Salesforce , and more. Ability to customize and apply your brand through integration to CMS platforms like Adobe Experience Manager. Demand Metric Report, 2020. Video for Sales. Social channel integration.

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Everything You Need to Know About Sales Enablement and ABM

The ABM Agency

Example of Sales Enablement: ABM may have an agreed-upon basic definition in the B2B world, but that doesn’t mean it’s always translated the same across industries, companies, or even teams. This ensures everyone is on the same page when it comes to whom to target, how to begin outreach, and how performance will be monitored.

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Igniting Your Account Based Marketing Strategy with LinkedIn

Lake One

Luckily, LinkedIn integrates with HubSpot’s CRM. Any contacts generated through sponsored content will automatically be imported as contacts into HubSpot. To say the integration with a CRM/CMS that does marketing automation makes life easy is a huge understatement. Read more about that here.

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How to Evaluate an Online Video Platform

Vidyard

Some platforms (like Vidyard) even have the ability to integrate with other programs as well, like HubSpot , Marketo , Salesforce , and more. Marketers can use interactive video elements (or CTAs) and video personalization to boost viewer engagement, accelerate the buyer journey, and convert viewers into the sales pipeline.

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41 Execs Discuss Key B2B Marketing Metrics to Watch in 2018

SnapApp

In fact, 43% of companies list it as the biggest marketing challenge: . . This is amplified in the B2B marketing arena where longer sales cycles and multiple touchpoints across a range of different channels make KPI selection and attribution much more complex. . Now, you’d think this would make measuring B2B metrics easier.

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The Tech Stack You Need to Successfully Execute ABM: 70 Tools to Use

SmartBug Media

Engage those accounts with relevant content and outreach. As you consider the funnel stages and where your company needs to focus, you'll use technology for key ABM activities, such as finding data on ICPs, storing customer information, communicating with key stakeholders, and running ads. OrgChartHub (HubSpot only).

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36 Experts Reveal Best Sales Tools To Boost Your Sales In 2020

Albacross

LinkedIn Sales Navigator Once we know which companies are interested, we use this tool to further investigate potential opportunities, connect with the key figures of those companies, and get in touch with them so that we can start our sales funnel. Hubspot Tried and true and the holy grail for lead tracking. GetProspect.io