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Building an agile marketing team – use resourcing for competitive advantage

Ledger Bennett

Problems with traditional B2B marketing structures. How do you attract, train, develop and maintain talented individuals to deliver best in class marketing? . No matter the strength of the leadership and quality of the strategy, no organisation is able to maintain the change of pace technology has set. Fluid Talent.

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B2B Lead Generation Blog: On B2B Demand Generation tools and Lead Generation Dashboards

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

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Sales Pipeline Radio, Episode 129: Q&A with Marilyn Cox @MarilyECox

Heinz Marketing

It’s just 30 minutes long, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. We are regularly featuring some of the best and brightest minds in sales and marketing, and B2B, and today is no different. So it is the idea of recognizing and building on the ideas of others.

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Social Pros 8 – Ian Greenleigh of Bazaarvoice

Convince & Convert

I have my weekly rant on social media, my thought of the week, Eric, and it is all about this Kony 2012 video. I should warn you that in business school I was the guy who was notorious for showing up to class having not read the case, but still dominating the conversation about the case. From Content to Customer by Eloqua & JESS3.

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Social Pros 8 – Ian Greenleigh of Bazaarvoice

Convince & Convert

I have my weekly rant on social media, my thought of the week, Eric, and it is all about this Kony 2012 video. I should warn you that in business school I was the guy who was notorious for showing up to class having not read the case, but still dominating the conversation about the case. From Content to Customer by Eloqua & JESS3.

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B2B Marketing Guide

OutboundView

Why Did We Write This B2B Marketing Guide? This B2B marketing guide was written to provide a high-level overview of the key components included in a B2B Predictable Pipeline Strategy. This guide will help B2B companies set a solid strategy and allocate resources in the most optimal way for their business.

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Marketing Automation Trends for 2010

LeadSloth

Several new vendors appeared on the market, many existing vendors experienced rapid growth, and Marketing Automation as a term gained popularity among B2B marketers. I have asked many of the vendors, consultants and thought leaders to give their opinion. Adam Needles , Director, Field Marketing and B2B Marketing Evangelist, Silverpop.