B2B Sales Case Study Linkedin Reachforce 
Biznology
DECEMBER 3, 2015
So we B2B marketers must consider how to appeal to them effectively. Here’s what this means to B2B marketers. For advertising, use social media like Facebook and LinkedIn. Ask for minimal data elements (but fill in the company profile using an outside provider like ReachForce). Use case studies, testimonials.
Anything Goes Marketing
JANUARY 26, 2010
In a recent case study on B2B Online , NIIT , a global learning solutions company, created an automated email program that engaged subscribers based on their “ Digital Body Language ”. Response rates for this campaign were greater that 20% which is very good for B2B campaigns.
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