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Five Ways to “Get Real” With B-to-B Social Media

Biznology

Today, 89% of B-to-B marketers in the U.S. are using social media, says a study conducted by iTracks and the Business Marketing Association (BMA). In fact, B-to-B use of social media may have even eclipsed that of consumer marketers, according to another report from White Horse Productions. First, get busy on LinkedIn.

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Lights, camera, action: Video helps you stay in touch with customers

Biznology

Image via Wikipedia. One problem that plagues B-to-B sales and marketing is coming up with relevant, timely messages for nurturing customer relationships. The videos deliver a useful trade show success tip in only 60 seconds.

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Top 56 B2B Marketing Posts for September 2010

B2B Marketing Zone Posts

Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. Below are a few tips. 10 Tips For Moderating a Great Panel - Paul Gillin , September 23, 2010 This topic is a little different from my usual fare. Why is that? Monitoring.

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Top 37 B2B Marketing Posts and Hot Topics August 2010

B2B Marketing Zone Posts

Wikipedia and a handful of open-source software developers were the pioneers. Facebook Marketing Tips and Tactics. Tips For Making That “Networking” Meeting More Fruitful - Paul Gillin , August 20, 2010 Back in the early days of my career, I made a point to go on frequent informational interviews. B to B (18).