Biznology

DECEMBER 21, 2011

Business buying processes are getting longer, and—most important—involving more parties than ever before. The so-called Buying Circle in large enterprise B-to-B—the influencers, specifiers, users, decision-makers—comprises as many as 21 people, according to Marketing Sherpa. But there’s more.

B to B 80

B to B Marketing Automation Services Wikipedia Ad Exchange 80

Industrial Marketing Today

JULY 29, 2009

But like many b-to-b marketers, I’m not sure how it has impacted my business. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. I use LinkedIn and Twitter quite a lot in my online networking and sure, I’ve grown my network in a short period of time.

Social Networks 60

Social Networks Lead Scoring Lead Ranking Web 2.0 60

B2B Marketing Zone Posts

OCTOBER 5, 2010

90% of B2B Marketers Count on Content Marketing in 2010 - Content Marketing Today , September 15, 2010 The brand-new and very revealing study from Junta 42 and Marketing Profs reinforces the growing dominance of content marketing in the business-to-business arena. Business to Business (26). Introduction and Definitions.

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40