The ROI Guy
DECEMBER 6, 2010
Sources: • SiriusDecisions B-to-B Buyers Survey 2010, on an online survey of more than 600 b-to-b marketers • IDC Executive Tele Briefing on Sales and Marketing Strategies for 2010 Posted by Tom Pisello at 8:55 AM Email This BlogThis! Tom then served Gartner as a Managing VP.
The ROI Guy
SEPTEMBER 28, 2010
Tom’s ROI and TCO experience began in 1993 with his first entrepreneurial venture, Interpose (acquired by Gartner in 1998). Tom then served Gartner as a Managing VP. Alinean recognized by BtoB Magazine’s as one of To. Gartner CIO Study Highlights Need for Outcome-Base. .
The ROI Guy
AUGUST 4, 2010
SiriusDecisions validates that buyers trust analysts as the third party of choice (SiriusDecisions B-to-B Buyers Survey 2010), and that using third party proof points can help to drive quicker buying decisions. Tom then served Gartner as a Managing VP. Alinean recognized by BtoB Magazine’s as one of To.
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