Webbiquity

APRIL 14, 2010

10 Great B-to-B Sites by BtoB Magazine. 20 Incredible Illustrative Site Designs Inspired by Nature by Design Reviver.

Landing Pages 100

Landing Pages Design Microsite Tips 100

Webbiquity

DECEMBER 11, 2013

Reporting that “60 to 70 percent of content churned out by b-to-b marketing departments today sits unused,” Tony Zambito explains why the biggest problem for b2b marketers isn’t a lack of content, but rather a lack of the right content—and how to fix it by strategically using buyer personas.

Marketing & Strategy 100

Marketing & Strategy Marketing Strategy Content Marketing Planning 100

Webbiquity

JUNE 17, 2014

Everything We Thought We Knew About B-to-B Marketing Is Wrong by Forbes. .” B2B marketers need to become more adept at presenting the professional, social, emotional, and personal value of their products and services.

Sales Management 100

Sales Management Work Management Marketing Management B2B Marketing 100

Webbiquity

JANUARY 3, 2012

Five Ways B-to-B Marketers Need to Change Their Game by Biznology. Joel York offers his insights on reaching “the new elusive B2B buyer” who seeks to engage with sales “only when there is clear value to be gained, not just to get information.”

Sales Management 100

Sales Management B2B Sales Top of Funnel B2B Marketing 100