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Acquia Buys AgilOne CDP

Customer Experience Matrix

Acquia , which is moving past its roots in Web content management to become a multi-channeldigital experience platform” (DXP), took a big step in that direction today with a deal to buy the AgilOne Customer Data Platform. The logic behind this deal is so clear that there’s little need for comment.

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Delivra Introduces New Partnership with Episerver

Delivra

Offering Enables Marketers to Leverage Customer Data Across Channels, Driving Engagement. The partnership also allows customers to improve efficiency and boost engagement through a series of best-in-class capabilities across multichannel marketing automation and behavior-based segmentation, without losing their authentic and personal touch.

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Rethinking CMS: Headless CMS for improved B2B Omnichannel Selling & Content Management

Valasys

The headless CMS helps businesses keep abreast with the dynamic digital era, wherein marketers need to optimize the users’ experiences (UX) by delivering personalized pieces of content via multiple channels, throughout the buying cycles of the customers. It enables the readiness for Omnichannel selling : .

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Digital Experience Platforms: Myths and Realities Behind the Hype 

Martech Advisor

Digital Experience Platforms (DXPs) play an integral role in the digital transformation journey of any company. Digital Experience Platforms (DXPs) play an integral role in the digital transformation journey of any company. Learn More: How to Make Digital Transformation a Reality.

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TheCustomer QT – August 3, 2021

The Customer

Quick-Take: In The digital experience platform and vendor hub is making a major change of course. They have a multi-year lead on the majors like Adobe, Microsoft, Oracle, and Salesforce. A remarkable experience is mostly invisible and unnoticed, while an unpleasant experience is nearly impossible to overlook.

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Best CMS for News Websites and Large-Scale Publishing [2024]

RebelMouse

The ideal CMS for news websites is based on your specific needs, whether for large-scale publishing, AI automation, omnichannel distribution, or smaller news outlets. The right CMS should offer unique tools and features that simplify creating, editing, and distributing content across news websites and social channels.

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BIGLIST: 100+ Generative AI Tools For B2B Marketers

Top Rank Marketing

CORTEX @meetcortex A social media content optimization platform for marketers and agencies to continuously improve post engagement. CapCut @capcutapp ChatGPT plug-in for the creation of video content specifically for social media channels, from TikTok parent firm ByteDance. Imagen @GoogleAI Google text-to-image AI diffusion model tool.