Customer Anthropology: The Art of Observation
Buzz Marketing for Technology
JULY 24, 2008
In search of a better way to live and make a living, and a better understanding of how the world really works. Customer Anthropology is a lot like birdwatching in that you want to try to make yourself invisible to those youre watching -- you want to see what they would do if you werent there, not witness their performance for you.
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