Jackie Walts

FEBRUARY 5, 2020

Get sales and executive management to agree on the specs before you start. You don’t want to wait until everything is set up to find out that the lead scores are off or that the c-suite doesn’t think the reporting is capturing the right information. Test 100 or so names on each and see what you learn.

Marketing Automation Services 59

Marketing Automation Services Marketing Automation Automation Work Management 59

TrustRadius Marketing

NOVEMBER 14, 2019

Common automation themes include outbound and inbound lead generation, campaign management, workflows, email sequences, reporting, and analytics. By sending emails to your customers and prospects based on a schedule or triggers, marketers could control the conversation and increase positive outcomes for sales. Lead Management Features.

Marketing Automation Services 40

Marketing Automation Services Enterprise Management Work Management Marketing Management 40

Hubspot

DECEMBER 14, 2011

And no matter which channels deliver that help, from blogs and social sites to webinars and whitepapers, email is still playing an integral role in cultivating those business relationships. Does your email strategy account for how and when to apply various tactics, when to test others, and a consistent process for analysis and adjustments?

Email Marketing 28

Email Marketing Effectiveness Planning Auto Responder 28

Outgrow

FEBRUARY 1, 2021

12 Best Landing Page Software to Generate Leads and Save Time. – generating leads for a specific campaign. Landing pages can be used to encourage newsletter signups, webinar invites, free ebook promotion, event registrations, etc. Value proposition – an irresistible offer. But first, what is a landing page?

Landing Pages 75

Landing Pages Marketing Automation Services Enterprise Management Work Management 75

WebMarketCentral

JULY 14, 2008

With that in mind, MarketingSherpa last week presented their Top 10 B-to-B Marketing FastFixes: How to Generate & Nurture More Qualified Leads. Here are the highlights from the webinar. Speak Up Speaking engagements are an excellent source of high-quality leads. Revisit SEO Technologies, needs and customers change over time.

Enterprise Management 20

Enterprise Management Work Management Marketing Management B2B Marketing 20

GreenRope

MARCH 12, 2020

Analyzing your email metrics helps identify high value contacts, filters out unresponsive leads, and helps clean up your database to improve your overall strategy. GreenRope integrates sales functionality, marketing automation, and operations into one, customizable platform. Test Sends (Test emails you sent to yourself).

Broadcasting 52

Broadcasting Webinar Metrics Aggregators Click Rate 52

Heinz Marketing

JANUARY 22, 2018

Late in 2015 we started producing a bi-weekly radio program called Sales Pipeline Radio , which runs live every other Thursday at 11:30 a.m. It’s just 30 minutes long, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. By Matt Heinz, President of Heinz Marketing.

Marketing AI 57

Marketing AI Top of Funnel Work Management Enterprise Management 57