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4 Lean and Mean Growth Marketing Strategies for Small SaaS Businesses

Marketing Insider Group

Those are impressive numbers, so how can you get in on the search action? You’ll need to consistently produce content with keywords that match how your audience searches. It includes monthly search volume and organic and paid competition. Check out this post on blog frequency. Image: Brightedge Research. Image: DMA.

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How to Market Your Business on a Zero (or Small) Marketing Budget

GreenRope

One of the most effective ways to not only increase search engine visibility and showcase your expertise in an industry, is to keep an up-to-date blog. Blogs are great for SEO , thought leadership, lead generation, lead nurturing, and your internal linking strategy. Medium is another great place to republish blog posts.

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Optify Lets Agencies Provide Small Business with Marketing Automation, Distributed Marketing, and Sales Enablement

Customer Experience Matrix

Optify was founded in 2008 and launched its original product, a search engine optimization (SEO) tool, about a year later. What Optify does offer inbound marketers is extensive support for search engine optimization. I’ll use the extremely scientific approach of selecting Optify, since it appears in all four categories.

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12 of the Best WordPress Guides, Hacks and Plugins of 2010

Webbiquity

WordPress is no longer just the leading blog platform , but is now the most popular open-source CMS (content management system) as well. Among the many reasons for the popularity of WordPress : it’s affordable, search engine-friendly, reasonably easy to use, and extensible through an incredible array of plugins.

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Sherpa and ActiveDEMAND: Automation, Connection and Trust Through the Buyer’s Journey

ActiveDEMAND

The way people search for and research senior living options has evolved. ActiveDEMAND has a powerful query engine that uses static, dynamic, and behavior-based data to create very targeted audience lists and segments. When done right, these elements work together to support connection and engagement throughout a sale.

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How Marketers can be as good as Google

Adobe Experience Cloud Blog

He specifically commented on how results differ for the plural of words from the singular, which I agree can be very frustrating (as both a searcher and search marketer). That instead the goal for Google is not to be perfect, just better than other search engines. Marketing can be like this as well.

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How to Tackle Your 5 Toughest Email Marketing Challenges

Hubspot

In this blog post, we will focus on the top five challenges and suggest some ideas through which you can address these issues. In fact, integration is the foundation on which HubSpot’s software was built as it connects SEO, blogging, social media, lead management, and reporting with email marketing and lead nurturing.