interests Article Google Leadlander Personalization 
Online Marketing Institute
MARCH 13, 2011
Visibility into marketing results: LeadLander One of the most overlooked areas for a sales team is access to website analytics. When most people think ab0ut website analytics they think of Google Analytics , which really is a poor tool for a sales person to be looking at as it provides information overload.
Online Marketing Institute
JULY 31, 2009
I would put Demandbase here along with firms like Active Conversion, Hubspot, iHance, Leadlander, Sales Genius, and Zoominfo. Most of the solutions you talk about in this article support some form of advanced outbound marketing - they help you find a better list, send more targeted emails to that list, call more targeted people, etc.
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