How to Qualify a Lead: The Battle-Tested B2B Framework
SnapApp
MAY 29, 2018
But, as you’ll see in this article, many businesses get it wrong. And, it all starts with marketing efforts that fill the top of the funnel with poor quality leads: Or, put another way, poor lead qualification. By making calls to qualified leads instead, your process is 10-50x more efficient. Common objections.
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