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How to increase profitability by monetizing off-Amazon advertising

SmartBrief - Marketing

Smart sellers are now developing holistic Amazon marketing strategies that use Amazon’s broad media inventory and off-Amazon advertising channels that were previously the domain of to-website advertising. That involves mobile attribution where tracking links either drop off, or customers are deposited at the Amazon log-in screen.

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Enterprise SEO Software: How to Choose the Best SEO Platform for Large Sites

Single Grain

In this article, I will discuss the basics of Enterprise SEO, the need for Enterprise SEO platforms, and discuss the top Enterprise SEO software that you should use for managing large websites. High-conversion keywords from the PPC campaigns that the company or its competitors might be running. Automating link building.

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The Real Impact of Mobile-First Indexing & The Importance of Fraggles

Moz

I write about this more in the article: What the Heck are Fraggles. Firebase is the Google platform that allows webmasters to set up and manage indexing and deep linking for their native apps, chat-bots and, now, PWA’s. How Fraggles & Fraggle-based indexing works with JavaScript. Why index fragments & Fraggles?

SERP 50
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SEO Strategy for Startups: How to Win in 2021

Single Grain

Internal Links. Contains 1-2 deep links to relevant content. Outbound Linking (contains 1-2 links to authoritative & relevant sites). Link building can be a pain in the butt, but here’s an easy way to build backlinks in a very targeted and cost-effective manner. Has clear taxonomic organization.

Startups 114