article thumbnail

What is Growth Marketing? The Ultimate Guide in 2021

Goodish Agency

Growth Marketing is without a doubt a buzzword in 2021. But what is growth marketing, what does it entail, and why is it making a big difference for many SaaS, eCommerce, and FinTech companies? What is Growth Marketing? Authenticity and engagement that lead to advocacy and organic growth are key.

article thumbnail

AARRR: What Are Pirate Metrics, and Why Are They Vital To Growth Marketing?

Referral Rock

” The five groupings are aligned with your customer lifecycle stages and were created to help marketers identify where they should focus their time to optimize their marketing and sales efforts. “It’s It’s impossible to discuss AARRR without first discussing its founder, Dave McClure,” as mentioned in this article.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

SaaS Customer Lifetime Value – 8 Strategies for Amplifying Yours

accelerate agency

Their ‘churnrate is higher than their ‘acquisition’ rate, and their customer lifetime value (CLV) – or predicted net profit attributable to a long-term relationship with a customer – is low. Churn Rate The customer churn rate is a SaaS metric that tells you the rate you’re losing customers.

article thumbnail

SaaS Customer Lifetime Value – 8 Strategies for Amplifying Yours

accelerate agency

Their ‘churnrate is higher than their ‘acquisition’ rate, and their customer lifetime value (CLV) – or predicted net profit attributable to a long-term relationship with a customer – is low. Churn Rate The customer churn rate is a SaaS metric that tells you the rate you’re losing customers.

article thumbnail

SaaS Customer Lifetime Value – 8 Strategies for Amplifying Yours

accelerate agency

Their ‘churnrate is higher than their ‘acquisition’ rate, and their customer lifetime value (CLV) – or predicted net profit attributable to a long-term relationship with a customer – is low. . Churn Rate. The customer churn rate is a SaaS metric that tells you the rate you’re losing customers.

article thumbnail

An Extreme Guide to SaaS Sales: Process, Metrics +More!

accelerate agency

In the following article, we’re going to give you all the details and tricks you need to finetune your SaaS sales game so you can make sure you’re selling your SaaS product in the best way possible. Churn rate. The churn rate shows the percentage of customers lost per year and is a good indicator of retention.

article thumbnail

SaaS Marketing Plan: How to Create Your Own

accelerate agency

This article will tell you everything you need to know about creating and implementing a SaaS marketing plan : what it means, why it’s important, how it differs from a SaaS marketing strategy, and (most importantly) how to do it well. Pay attention to activation rates, too. All of which drives extra sales!