The ROI Guy

FEBRUARY 15, 2011

The Social Media ROI Calculator and related ROI research / articles and best practices can be found at: [link] Posted by Tom Pisello at 10:30 AM Email This BlogThis! New TCO Calculator: EMC SMB Virtual Solutions Advi. Frugalnomics in Full Effect: Forrester and Gartner. Forrester: Understand and Drive Outcomes for Sales.

ROI 40

ROI Social Media Marketing Budget Budget Programs 40

The ROI Guy

FEBRUARY 4, 2009

Wednesday, February 04, 2009 How TCO is a common sense sales and marketing Tool for Today’s Chaotic Economy My friend and board member Bill Kirwin, original father of TCO analysis with Gartner, put it best when he wrote this article for us on the power of using TCO as a sales and marketing advantage to win deals in these tough economic times.

Enterprise Management 40

Enterprise Management Work Management Marketing Automation Services Marketing Management 40

Convince & Convert

FEBRUARY 23, 2010

I’m constantly referring back to Forrester’s POST methodology when planning campaigns. For those who are not familiar with it, Forrester’s POST methodology is People (audience), Objectives, Strategy & Technology (tools & tactics). – [link] (via @jaybaer) Nice article!

Social Media 118

Social Media Webinar Metrics Media Marketing & Strategy 118

The ROI Guy

SEPTEMBER 4, 2007

For a personal quantification as to the potential value of server virtualization, visit: [link] [1] Anthes, Gary, “Data Centers Get a Makeover&# , Computerworld news article, published November 1, 2005. New TCO Calculator: EMC SMB Virtual Solutions Advi. Frugalnomics in Full Effect: Forrester and Gartner. Latest Research.

ROI 40

ROI Enterprise Management Work Management Marketing Management 40

The ROI Guy

DECEMBER 14, 2005

In his book, and related articles and presentations, Mr. Carr’s main assertion is that the majority of IT investments have become a commodity – a utility that offers little competitive distinction and therefore no competitive advantage. New TCO Calculator: EMC SMB Virtual Solutions Advi. Latest Research.

ROI 40

ROI Work Management Marketing Management Budget Programs 40

Webbiquity

JANUARY 17, 2011

A Year in Numbers: Top 10 Marketing Charts and Research Articles of 2010 by MarketingProfs. Noting that social media was the hottest topic on MarketingProfs last year, featured prominently in 7 of 10 articles, Ann Handley share some key stats, for example: if you’re going to market on Facebook, be prepared to offer special deals.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

B2B Marketing Zone Posts

DECEMBER 1, 2010

4 Steps to Yes - Junta 42 , November 18, 2010 Read an interesting article from MediaPost this morning entitled &# Are Media Brands Ready to Be Brands? LinkedIn Answers in particular allows you to find people publicly stating that they have a specific problem or need that your product or service would solve. It’s pretty awesome. customer 2.0

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40