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7 Proven MarTech Tools Every B2B Marketer Needs

sagefrog

LeadLander 7. MarTech’ s advantages range from analytics and automation to customer relationship management (CRM) platforms and machine learning capabilities, generative AI, and more tools constantly being developed to make engaging and converting leads into loyal clients an increasingly streamlined and effective process.

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A Primer on Website Visitor ID and Smart Form Technology for Lead Generation

NuSpark Consulting

Analytics packages do this all the time to measure website performance. JumpLead , Leadlander , LeadsExplorer and ProspectVision have similar functionality. Here I can see how people from CDW Computer Centers navigated my website or clicked on email links via my lead nurturing efforts.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

One side of the supply helps firms generate demand — acquire leads in a sales-led “push” model, one that feels more focused on outbound communication. I would put Demandbase here along with firms like Active Conversion, Hubspot, iHance, Leadlander, Sales Genius, and Zoominfo. I have checked out Hubspot and LeadLander.