Remove Analytics Remove Generation Remove SIC Remove Traffic
article thumbnail

When You’re Focused on Upstream, What do You Measure?

Vision Edge Marketing

Measures such as open and clickthrough rates, website traffic, Marketing generated qualified leads, and qualified lead-to-deal ratio are examples of downstream measures. These measures and metrics provide insight into demand (small d) generation and program effectiveness and efficiency.

SIC 143
article thumbnail

High-Performance Email Marketing for Attracting and Engaging.

Industrial Marketing Today

Develop your email marketing strategy first Before you begin developing customized content and using sophisticated analytics, the first order of business is to develop a sound and sustainable email marketing strategy. Go beyond the high-level demographics of SIC/NAICS codes and company size.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why Is Instagram Hiding Likes (& What This Means for Social Media Marketers)

Single Grain

How to Increase Website Traffic through Social Media. During this test, only the person who share [sic] a post will see the total number of likes it gets.'”. Influencers are vital to the lead-generation strategies of many brands. Website Traffic. Search vs. Social: Why Social Media Still Matters in the SEO Landscape.

article thumbnail

Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. Yesterday, Demandbase announced a new software suite to help marketers harvest passive traffic visiting Web sites. I’m sure this post will generate its fair share of comments, outrage, and controversy.

article thumbnail

A B2B marketing guide (and how to be successful)

Choozle

A marketing software company that sells software management tools, and lead generation software to businesses and organizations. Through increasing awareness, brand recall, traffic, leads, and purchases, marketers can drive positive outcomes for their business. An on-demand order fulfillment, warehousing, and screen printing service.

article thumbnail

26 Outstanding LinkedIn Tips and Tactics

Webbiquity

Furthermore, due to its multiple sharing options including buttons, apps, personal updates, company updates, and industry-focused group discussions, LinkedIn is often among the top three or four traffic sources for B2B blogs. Linkedin Leveraging: How to Tap Groups for Traffic, Leads & Sales by KISSmetrics. million in revenue.

Linkedin 100