Remove customer email-campaign landing-page

ViewPoint

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The Skinny on Lead Nurturing - 11 Experts Weigh In (part 1 of 2)

ViewPoint

To be clear, lead nurturing is not an isolated activity or stand-alone “campaign” as so many in the industry have described it. The welcome email. However, the welcome email should do far more than alert your prospect that he’s now subscribed to some type of service. Lead Reengagement. Personal nurturing. Better segmentation.

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The Skinny on Lead Nurturing - 11 Experts Weigh In (part 2 of 2)

ViewPoint

Email surfaced with the internet and the mixture of mail, calling and email became a standard for nurture models. People tried various combinations of email, mail, and calling. Marketing became further educated when they asked sales about the customer buying process and the sales selling process.