Valasys

MAY 8, 2023

Overview of Google Marketing Platform Google Marketing Platform is a marketing tool that uses two of Google’s key marketing products – the Analytics 360 Suite and DoubleClick. Automated segmentation based on user data obtained through analytics, including cross-device segmentation for mobile users.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Paid Search Agency 52

NuSpark Consulting

JUNE 8, 2013

For this post, I decided to avoid Google properties, because obviously Google Adwords and Google Analytics would be at the top of the list. Acquisio has robust automated bid management tools, and does include integrations with Google Analytics, Trade Desk (for display), and Doubleclick. Doubleclick. Paid Search.

Paid Content 100

Paid Content Marketing Automation Services Inbound Marketing Doubleclick 100

Online Marketing Institute

NOVEMBER 16, 2012

CPM Calculator CPA Calculator Website Optimization ROI Calculator. Sponsored by Doubleclick. Social Analytics Workshop: Measuring the ROI of Social Media. Web Analytics. ); //. B2C Email Marketing Email Marketing Optimization Advanced Email Marketing Email Marketing Best Practices Email Marketing. More Categories.

Paid Content 40

Paid Content Paid Search Agency Advertising Agencies Email Marketing 40

Inbox Insight

DECEMBER 18, 2018

Cost Per Action (CPA) – CPA can be referenced in a few different ways. Generally it should be classified as the cost of user completing a desired action which can be summarised for digital as one of these actions (click, view, download, sign up, purchase) and is worked out using this simple sum (Action/cost) = CPA.

Cost per Acquisition 54

Cost per Acquisition Advertising Agencies Cost Per Thousand Cost Per Click 54