Remove vendor
Remove Analytics Remove Comparison Remove Salesforce.com Remove Template
article thumbnail

Openprise Gives Marketers Easy(ish) Tool to Manage Their Data

Customer Experience Matrix

When I first described Customer Data Platforms two and half years ago, all the vendors offered an application such as predictive analytics or campaign management in addition to the "pure" CDP function of building the customer database. Current clients use Openprise in more modest ways, however.

article thumbnail

Review: Six Small Business CMS and Web Marketing Systems

Webbiquity

But if you can live within a template (and most of these tools do offer a respectable array of options), you can save thousands of dollars on design and coding costs. It offers a solid set of features including site search, multiple permission levels for different types of contributors, a form-builder, and built-in analytics.

article thumbnail

HubSpot's Strategy for Winning the Marketing Automation Horserace

Customer Experience Matrix

Indeed, CTO Dharmesh Shah said their goal is to “leapfrog” current marketing automation vendors by replacing their focus on email marketing with a focus on social media. Shah said the marketplace will rate vendor performance by looking at results captured within HubSpot. Again, granted.