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5 leading providers of enterprise marketing automation solutions

ClickZ

Integrations with other tools like CRM and CDP platforms, ad platforms like Google and Facebook ads, and website analytics software. Robust analytics and reporting features that collect, analyze, and monitor campaign data and make it accessible (and actionable) to multiple teams. 2: Adobe Marketing Cloud (a.k.a. What is it?

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Marketing Automation Trends for 2010

LeadSloth

The need for new analytical skills. Steve Woods , CTO, Eloqua. The vast majority of leads generated on a website never have a meaningful conversation with a sales rep. These are the trends that are mentioned most often: Improved ROI & Reporting. Integration of Social Media, Inbound Marketing and Marketing Automation.