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Social Media Features in Marketing Automation Systems: Who Does What?

Customer Experience Matrix

This is harder than monitoring since it requires linking social identities to marketing leads and connecting to the social system’s API. Social platform integration: using native features of the social platforms by writing to their APIs. A standard set of features will emerge as the industry figures out what’s really important.

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Social Pros 30 – Eric Schwartzman, Social Media Boot Camp

Convince & Convert

The RSS feed is: [link]. This crazy API pronouncement and, “You must make everything look the way we make it look,” and, “If you don’t want to do it the way we want to do it, we’re going to revoke your access.” We’re pretty cozy with a number of folks on the biz dev team and the API team.

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The Ultimate Glossary: 101 Social Media Marketing Terms Explained

Hubspot

A Application Programing Interface (API) - An API is a documented interface that allows one software application to to interact with another application. An example of this is the Twitter API. B BackType - BackType is a social media analytics company that helps companies measure their social engagement.

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5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

The company started a blog, participated in LinkedIn LinkedIn and engaged on Twitter. Improve SEO During the past year, Delivra , an e-mail marketing service provider, has invested in B2B social media marketing, including presences on Twitter , Facebook , LinkedIn and a corporate blog, dubbed eMailChatr. Andy Sheets Good info.

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Discerning Fact from Fiction in AdTech (with Ratko Vidakovic)

QuanticMind

But the first few years, I was combing through all of these different news sources every day, everything from the daily newsletters from the trades, Twitter, LinkedIn, Google Alerts. Then I remembered this kind of old thing called RSS that I sort of mentally wrote it off when Google Reader died. Maybe we can come back to that.

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Social Pros 8 – Ian Greenleigh of Bazaarvoice

Convince & Convert

The RSS feed is: [link]. Just recently, based on an article from Clickz.com and made known to us through our friends at PageLever , Facebook deprecated some pretty important metrics from their Insights API. Read on for insights from Ian,, and Eric’s Social Media Stat of the Week (this week: an UNstat!). Listen Now.

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Social Pros 8 – Ian Greenleigh of Bazaarvoice

Convince & Convert

The RSS feed is: [link]. Just recently, based on an article from Clickz.com and made known to us through our friends at PageLever , Facebook deprecated some pretty important metrics from their Insights API. Read on for insights from Ian,, and Eric’s Social Media Stat of the Week (this week: an UNstat!). Listen Now.