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B2B prospecting data just keeps getting better

Biznology

In response to our request for sample records on five well-known firms, the reported results included as many as 100 lines per firm. Company SWOT analysis (OneSource). B2B Marketing Market Research Offline Marketing Slider B-to-B B2B Data data modeling database marketing lead generation marketing lists propspecting'

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Evolution of Marketing for Professional Services: New Learning Frontiers

Hinge Marketing

By the late 1990s, marketing began to join in the technology conversation, if only tangentially. The following are just a sampling of the marketing technologies that we use every day: Customer relationship management (CRM) systems that manage and analyze interactions with clients and prospects throughout their engagement with a firm.

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Social Pros 27 – Jeremiah Owyang and Rebecca Lieb

Convince & Convert

Our friends at Janrain , all kinds of interesting social signing and social media database marketing. Eric : You guys are the Biggie and Tupac of market analysis. One of the workflows that we found, Jay and Eric, is – I’ll just give you a sample. They’re fantastic folks out of Portland.

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Entiera Offers Consumer Marketing Automation Software as a Service

Customer Experience Matrix

My template for demand generation systems includes outbound email, landing pages, lead scoring, nurturing campaigns, and CRM integration, while my template for (consumer) marketing automation has planning, project management, content management, execution, and analysis. This is unusual among consumer marketing automation vendors.