10 PPC Best Practices to Get the Most out of Your Marketing Budget
Optinmonster
FEBRUARY 26, 2020
Keep your landing pages relevant to your ads. While it can lead to higher relevancy, higher click-through rates, and higher quality scores, there are also a few ways it can get you into trouble. With responsive search ads, you can create an ad that adapts to show more text (and more relevant messages) to your audience.
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