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Virtual events: The ultimate marketers’ guide

Martech

Virtual events weren’t born of COVID-19, but their development and evolution were dramatically accelerated by the pandemic. It’s indisputable that virtual events are as varied in format as their physical world counterparts. Here’s what’s inside: What is a “virtual event”? Virtual event history. Virtual events are NOT physical events.

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Sales Pipeline Radio, Episode 122: Q&A with Dave Gerhardt @davegerhardt

Heinz Marketing

This is because of “the Amazon effect” – customers are used to getting what they want on demand, with one click. It’s just 30 minutes long, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. We’ve featured some great guests! Today is no different.

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What’s the Right Content for Each Stage of the Marketing Funnel?

Single Grain

Do I really need to write white papers and e-books? White Papers/E-books. Imagine if every new visitor to your website bought a product. Not some day in the future after navigating your complex purchase funnel, but right then on their first visit. How much easier (and more profitable) would your life as a marketer be?

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Best DeFi Marketing Agency: Top 8 Choices for 2022

Single Grain

As of January 2022, more than $92 billion is locked in DeFi finance. Decentralized finance (DeFi) is a powerful financial technology based on blockchain: This magic internet money empowers traditional financial products and plays a pivotal role in monetizing blockchain gaming. TABLE OF CONTENTS: ↓ What Is a DeFi Marketing Agency?