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Google Optimize Sunset: 15 Seasoned Testers Reveal Their Exact Blueprint to Pivot & Move Forward

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Google has teamed up with A/B testing vendors who also are its cloud partners (so these vendors use Google hosting, instead of Amazon Web Services or any other option) to work on the GA4 API that will allow data to travel to and from Google Analytics to your chosen A/B testing platform. There’s a way out for these businesses.

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Google Optimize Sunset: 15 Seasoned Testers Reveal Their Exact Blueprint to Pivot & Move Forward

Convert

Google has teamed up with A/B testing vendors who also are its cloud partners (so these vendors use Google hosting, instead of Amazon Web Services or any other option) to work on the GA4 API that will allow data to travel to and from Google Analytics to your chosen A/B testing platform. There’s a way out for these businesses.

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Top 24 A/B Testing Tools for 2024

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In searching for your perfect-fit A/B testing tool, simply comparing price tags and feature lists won’t cut it. There’s more that’ll impact the quality of your experiments and the learnings you can pull from them. G2 rating: 4.5/5 It also integrates with various analytics tools. G2 rating: 4.5/5