Sana Commerce

FEBRUARY 21, 2023

And there is definitely scope to include Amazon-like functionality in a B2B environment. For example, a large proportion of B2B buyers would like to see better navigation, faster checkouts, personalized product suggestions, and easier re-ordering of frequently bought products. Take Amazon and Netflix, for instance.

Personalization 98

Personalization B2B Sales Qualified Leads Business 98

Convert

NOVEMBER 2, 2020

Clean and easy-to-use interface for executing tests, Quick support on iOS, Event tracking is enabled, Integrates with digital analytics tools (e.g., Events configurations are complex, It’s more expensive than most tools in this list (and their pricing is always changing), Lacks snippet integration, Customer support is lacking.

Conversion Rate 90

Conversion Rate Marketing Automation Services Budget Programs Marketing AI 90

Heinz Marketing

FEBRUARY 8, 2021

Spotify , iTunes , Blubrry , Google Play , iHeartRADIO , Stitcher and now on Amazon music. That asymmetry, I think, ultimately leads buyers to really have fear and other kind of… Negative emotions dominate the B2B buying process. People got to register for an event. What’s Next?! I ask Jon how do we get beyond ABM?

Account Based Marketing 112

Account Based Marketing DemandBase Marketing Automation Services Top of Funnel 112

Convert

SEPTEMBER 8, 2021

When Applying Machine Learning to Your Testing Process. In fact, sites like Amazon are doing exactly this… Multivariate Testing Examples. Amazon used MVT and machine learning to adjust the layout of their landing pages, resulting in a 21% increase in purchase rate in just 7 days! Multivariate Testing Example #1.

Multivariate analysis 52

Multivariate analysis Marketing Automation Services Tools A/B testing 52

Convert

MARCH 13, 2024

This is through its product analytics, event tracking, and experimentation features. It is designed for companies and teams who are ready to scale up their testing program and processes. Amplitude Amplitude is a digital analytics platform that’s built for product innovation and experimentation. After that, it’s $20/user/mo.

Budget Programs 52

Budget Programs A/B testing Enterprise Management Tools 52

Metadata

APRIL 22, 2021

Before that, I found a company called Insightera which is about website personalization. And we had to basically decide to kind of turn the engineers into sales and do the business as well and work with a CTO and a CEO, but it really taught me a lot about the go-to-market, marketing sales, all that process, which for me was amazing.

Enterprise Management 52

Enterprise Management B2B Marketo Work Management 52

Metadata

APRIL 8, 2021

Before that, I found a company called Insightera which is about website personalization. And we had to basically decide to kind of turn the engineers into sales and do the business as well and work with a CTO and a CEO, but it really taught me a lot about the go-to-market, marketing sales, all that process, which for me was amazing.

Enterprise Management 52

Enterprise Management B2B Marketo Work Management 52