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7 Email Copywriting Formulas that Really Work

Anyword

CBPS, or Copywriter’s Blank Page Syndrome, is a marketing malady whereby, after too much creativity, a copywriter is out of ideas. Your salvation lies in copywriting formulas. Here are seven copywriting formulas that we at Anyword leverage all the time – and some even appear on our platform. Solve: provide the solution.

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The Best Copywriting Formulas You Should Follow

Anyword

If you are new to copywriting, perhaps you are all eager and ready to become the Shakespeare of marketing prose. We’ve outlined for you the “Four Classic Copywriting Formulas,” used by efficient marketers all over the Internet, to help reduce time spent staring at blank pages. For example: Is your copy sloppy?

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A Quick Guide to Google Ads Copywriting

Anyword

The “expanded text ad” format means a bit more freedom for copywriters. For example, let’s say you run a tourism site for visitors to Canada. It’s worthwhile checking them out to see if they improve your conversion rate. Note that, for extensions, some copywriting involvement is needed. There’s good news, and bad news….

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How to Write Great Google Ads Descriptions

Anyword

Dollar for dollar and click for click, Google Ads is a PPC advertising platform that you can’t ignore. The average conversion rate for Google Ads is 4.4% In comparison, Bing has an average conversion rate of 2.94%, with an average cost of $41.44 – so that’s less expense, but also a much lower rate.

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Why Ad Creatives Are the Key Ingredient to Successful Ads

Single Grain

While many discussions focus on ad campaign structures, optimizing landing pages, and copywriting techniques, it’s the creative aspect that truly sets your ads apart. Think about some notable examples of creative ads that have made a lasting impact. Have you seen the Squatty Potty ads?

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Key Takeaways from attending 7 Talks at B2B Ignite 2018

Onalytica B2B

He has 30 years experience at Ogilvy as a copywriter, with an equal split of experience in B2B and B2C marketing. Increase conversion rates. Such as Health Care consultants, FinTech keynote speakers, Politicians or Developers for example. What about their personas, are they social amplifiers, or content creators for example?

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Attention Marketing: 10 Tips to Acquire More Customers

Single Grain

” Traditional marketing isn't always effective – out of 10,000 email recipients, only 150 click through – so we end up pushing harder at the same thing and getting stuck in the Attention Resource Cycle : On the other hand, this diagram briefly explains the attention marketing process : The concept of attention marketing is not a new one. .”

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