Ambal's Amusings

OCTOBER 15, 2009

Forrester Blog for Interactive Marketing Professionals. Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! The increase in digital B2B Marketing has provided the opportunity for marketers to expand their visibility beyond the aggregate to the granular level of individuals. Ardath Albee's Tip.

ROI 100

ROI B2B Marketing Paid Search Agency Planning 100

Online Marketing Institute

JULY 31, 2009

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Webbiquity

SEPTEMBER 8, 2010

Some of the numbers shown here lend themselves to the skepticism recommended in the post above, but all are documented so take `em for what they’re worth. By 2014, Forrester predicts that social media spending will be higher than that for both email and mobile, though still much smaller than search and online display advertising.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100