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Only B2B - Untitled Article

Only B2B

Want to kick off the competition in content marketing? As a content syndication network, Outbrain is a market leader and it doesn’t seem to be dying down in its efforts anytime soon. Being the second only to Outbrain in its market share, Taboola is one of the great content syndication tools.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

However, many tech buyers visit vendor Web sites many times to learn about and compare products, yet few register or leave evidence of their activity. B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider.

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4 Ways to Build B2B Customer Loyalty and Generate Referrals

WebMarketCentral

As B2B buyers become increasingly immune to traditional marketing and more reliant on word-of-mouth vendor referrals, sellers need to become more sophisticated in building customer loyalty through relationship marketing , and converting this loyalty into referral business. Interested?

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Full Stack Experimentation: A Comprehensive Guide

Convert

A/B testing tools rely on cookies to remember which visitor was bucketed in which variation (control or the treatment), but with cookies no longer available, testers must find new solutions. Lucas Vermeer suggested a genius solution: “You can randomise and treat before they accept.”

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Your Guide to the Crowdsourced Workforce - ReadWriteWeb

Buzz Marketing for Technology

Weve written about a number of companies that employ crowdsourcing to produce their product or service here on ReadWriteWeb, but in this post well specifically look at companies that allow you to leverage the crowd to get something done. One of the most well-developed areas of crowdsourcing services on the Internet is graphic design.

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Best Cool Web Tools of 2009, Part 1

Webbiquity

It’s an important place to have a profile listed for anyone concerned with online reputation management. Another service that allows individuals to collect all of their social media profiles in one place, verify their identity, and track activity on those profiles. Tell A Friend. CRM Diagnostic.

Tools 100
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78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)

Webbiquity

With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Social Media Marketing Tips, Tactics and Guides. Social media has dramatically altered the buying process as well as marketing practices.