Zoominfo

OCTOBER 28, 2020

With the acquisition of Clickagy, our differentiation here is real-time, on time. Toss in our Natural Language Processing (NLP) engine as the foundation for how we’re aggregating data, and we’re able to offer refined results that truly reflect buying behavior through spikes in relevant online consumption.

Intent Data 208

Intent Data Zoominfo Buyer Intent Intent 208

Zoominfo

OCTOBER 28, 2020

With the acquisition of Clickagy, our differentiation here is real-time, on time. Toss in our Natural Language Processing (NLP) engine as the foundation for how we’re aggregating data, and we’re able to offer refined results that truly reflect buying behavior through spikes in relevant online consumption.

Zoominfo 100

Zoominfo Intent Data Buyer Intent Intent 100

DealSignal

MARCH 2, 2024

With an ocean of possible data points from which actionable insights can be extracted, the importance of buyer intent data is becoming clear. The sheer variety of possible intent data use cases is a major reason.­

Intent Data 52

Intent Data Intent Intent Leads Ideal Customer Profiles 52

SalesIntel

JUNE 28, 2021

The answer – using Buyer Intent Data. Buyer Intent Data is a set of behavioral signals that can help you figure out if your prospects want to buy a product or service. Any marketer hoping for a higher success rate must first understand the intent of their buyers. How do you prioritize your leads?

Sales Management 52

Sales Management Top of Funnel Lead Ranking Sales Qualified Leads 52

TrustRadius Marketing

OCTOBER 3, 2022

Second- and third-party intent data both come from external sources, so what makes them different? Popular third-party sources are Bombora and ABM platforms like 6sense and Demandbase that have publisher co-ops aggregating search and content consumption to monetize as topic and keyword-search data. Product intent data.

Intent Data 52

Intent Data Intent Top of Funnel Ideal Customer Profiles 52

LiveRamp

JUNE 27, 2019

The content consumption by various readers can then be allocated to these categories or topics and aggregated at the company level. Understanding the degree (or change in degree) of topic consumption by a specific company can be a great indicator of possible purchase intent. Individual vs Company-Level Intent.

Intent Data 45

Intent Data Intent Intent Signal Allocation 45

SalesIntel

JANUARY 10, 2024

Buying intent is vital because you understand who’s in the market actively searching for your solution. Buyer Intent Data is the set of behavioral signals indicating the intention and likelihood of your prospects to purchase a product or service.

Ideal Customer Profiles 40

Ideal Customer Profiles B2B Sales Advertising Agencies Marketing Budget 40